Aggregated and anonymized data from 80k+ sites using tarteaucitron.
xandrconversion
requests / 30 days
40.7% consent
Xandr (Conversion): advertising cookies and consent
Xandr (Conversion) is used for advertising, conversion measurement or campaign personalisation. These purposes may involve tracking technologies used to measure or associate visitor behaviour.
Advertising trackers generally require prior consent. Integrating Xandr (Conversion) with tarteaucitron makes it possible to control its activation according to the visitor’s choice.
Managing Xandr (Conversion) with tarteaucitron
When Xandr (Conversion) is integrated through tarteaucitron, its activation is managed according to the visitor's consent choice. The service can therefore be loaded only when the corresponding permission has been granted and the visitor can later change this choice through the consent interface.
Cookies and storage used by Xandr (Conversion)
The current tarteaucitron integration declares 6 cookies associated with Xandr (Conversion):
This list corresponds to the cookies currently declared in the tarteaucitron service definition. The service provider may change its technical implementation over time.
Configuring Xandr (Conversion)
Add the following code to your website after initializing tarteaucitron. Replace the example values with those provided by Xandr (Conversion).
<script>
(tarteaucitron.job = tarteaucitron.job || []).push('xandrconversion');
</script>Additional code
The following code can already be present on your website and should be kept where the service is used.
<div id="uniqId" data-xandrconversionId="xandrconversionId" data-xandrconversionSeg="xandrconversionSeg" data-xandrconversionOrderId="xandrconversionOrderId" data-xandrconversionValue="xandrconversionValue" data-xandrconversionRedir="xandrconversionRedir" data-xandrconversionOther="xandrconversionOther"></div>Code to remove
Default HTML code to remove from your website:
<img src="//ib.adnxs.com/px?t=2&id=xandrconversionId&seg=xandrconversionSeg&order_id=xandrconversionOrderId&value=xandrconversionValue&redir=xandrconversionRedir&other=xandrconversionOther" width="1" height="1" />For a complete guide, read the documentation to install tarteaucitron.js.
Privacy information
For detailed information about the processing of data by Xandr (Conversion), cookies and applicable retention periods, refer to the documentation or privacy policy published by the service provider:
Xandr (Conversion) privacy information
Frequently asked questions about Xandr (Conversion)
Does Xandr (Conversion) require consent?
When used for advertising or conversion measurement, Xandr (Conversion) generally requires prior consent when non-essential tracking technologies or advertising data are involved.
How does tarteaucitron block Xandr (Conversion)?
tarteaucitron controls the activation of Xandr (Conversion) according to the consent choice recorded for the visitor. The service code is triggered through tarteaucitron instead of being loaded independently from the consent manager.