Google Tag Manager [for multiple GTM]: GDPR, cookies and installation

API
Consent-controlled integration
Google Tag Manager [for multiple GTM]
22 cookies listed Privacy policy
service multiplegoogletagmanager
2.5M
requests / 30 days

27.97% consent


Google Tag Manager [for multiple GTM]: integration, data and consent

Google Tag Manager [for multiple GTM] is an API or third-party technical service integrated into the website. The data exchanged and applicable requirements depend on the feature and configuration being used.

When Google Tag Manager [for multiple GTM] uses tracking technologies or processing that requires consent, tarteaucitron can condition its activation on the visitor’s choice.

Managing Google Tag Manager [for multiple GTM] with tarteaucitron

When Google Tag Manager [for multiple GTM] is integrated through tarteaucitron, its activation is managed according to the visitor's consent choice. The service can therefore be loaded only when the corresponding permission has been granted and the visitor can later change this choice through the consent interface.

Cookies and storage used by Google Tag Manager [for multiple GTM]

The current tarteaucitron integration declares 22 cookies associated with Google Tag Manager [for multiple GTM]:

  • _ga
  • _gat
  • __utma
  • __utmb
  • __utmc
  • __utmt
  • __utmz
  • __gads
  • _drt_
  • FLC
  • exchange_uid
  • id
  • fc
  • rrs
  • rds
  • rv
  • uid
  • UIDR
  • UID
  • clid
  • ipinfo
  • acs

This list corresponds to the cookies currently declared in the tarteaucitron service definition. The service provider may change its technical implementation over time.

Configuring Google Tag Manager [for multiple GTM]

Add the following code to your website after initializing tarteaucitron. Replace the example values with those provided by Google Tag Manager [for multiple GTM].

<script>
tarteaucitron.user.multiplegoogletagmanagerId = ['GTM-XXXX', 'GTM-XXXX', 'GTM-XXXX'];
(tarteaucitron.job = tarteaucitron.job || []).push('multiplegoogletagmanager');
</script>

Additional code

The following code can already be present on your website and should be kept where the service is used.

<script>tarteaucitron.user.multiplegoogletagmanagerCustomDomain = 'custom.domain/path';</script>

Code to remove

Default HTML code to remove from your website:

<script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0], j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src= '//www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer','GTM-XXXX');</script>

For a complete guide, read the documentation to install tarteaucitron.js.

Privacy information

For detailed information about the processing of data by Google Tag Manager [for multiple GTM], cookies and applicable retention periods, refer to the documentation or privacy policy published by the service provider:

Google Tag Manager [for multiple GTM] privacy information

Frequently asked questions about Google Tag Manager [for multiple GTM]

Does Google Tag Manager [for multiple GTM] require consent?

The API name alone is not enough to determine whether Google Tag Manager [for multiple GTM] requires consent. The data transmitted, technologies used and purpose of the service must be considered.

How does tarteaucitron block Google Tag Manager [for multiple GTM]?

tarteaucitron controls the activation of Google Tag Manager [for multiple GTM] according to the consent choice recorded for the visitor. The service code is triggered through tarteaucitron instead of being loaded independently from the consent manager.