Google Optimize: GDPR, cookies and installation

Third-party service
Consent-controlled integration
Google Optimize
2 cookies listed Privacy policy
service goptimize
1.6M
requests / 30 days

63.46% consent


Google Optimize: cookies and consent management

Google Optimize is a third-party service that can be integrated into a website. Activating it may involve data exchanges with the provider or browser-side storage mechanisms.

When Google Optimize requires visitor consent, tarteaucitron can condition its activation on the choice made through the consent interface.

Managing Google Optimize with tarteaucitron

When Google Optimize is integrated through tarteaucitron, its activation is managed according to the visitor's consent choice. The service can therefore be loaded only when the corresponding permission has been granted and the visitor can later change this choice through the consent interface.

Cookies and storage used by Google Optimize

The current tarteaucitron integration declares 2 cookies associated with Google Optimize:

  • CONSENT
  • NID

This list corresponds to the cookies currently declared in the tarteaucitron service definition. The service provider may change its technical implementation over time.

Configuring Google Optimize

Add the following code to your website after initializing tarteaucitron. Replace the example values with those provided by Google Optimize.

<script>
tarteaucitron.user.goptimize = 'ID';
(tarteaucitron.job = tarteaucitron.job || []).push('goptimize');
</script>

Code to remove

Default HTML code to remove from your website:

<script src="https://www.googleoptimize.com/optimize.js?id=ID"></script>

For a complete guide, read the documentation to install tarteaucitron.js.

Privacy information

For detailed information about the processing of data by Google Optimize, cookies and applicable retention periods, refer to the documentation or privacy policy published by the service provider:

Google Optimize privacy information

Frequently asked questions about Google Optimize

Does Google Optimize require consent?

Whether Google Optimize requires consent depends on the data processed, tracking technologies used and the purpose of the service.

How does tarteaucitron block Google Optimize?

tarteaucitron controls the activation of Google Optimize according to the consent choice recorded for the visitor. The service code is triggered through tarteaucitron instead of being loaded independently from the consent manager.