eTracker: GDPR, cookies and installation

Analytics
Consent-controlled integration
eTracker
5 cookies listed Privacy policy
service etracker
0
requests / 30 days

0% consent


eTracker and GDPR: how to manage consent

eTracker is an audience measurement or analytics service. Depending on its configuration, its use may involve browser storage, tracking technologies or the transmission of data to a third-party provider.

When the configuration of eTracker requires consent, the service should only be activated after the visitor has made a choice. tarteaucitron can condition its loading on that decision.

Managing eTracker with tarteaucitron

When eTracker is integrated through tarteaucitron, its activation is managed according to the visitor's consent choice. The service can therefore be loaded only when the corresponding permission has been granted and the visitor can later change this choice through the consent interface.

Cookies and storage used by eTracker

The current tarteaucitron integration declares 5 cookies associated with eTracker:

  • BT_ctst
  • BT_pdc
  • BT_sdc
  • _et_coid
  • noWS_ID

This list corresponds to the cookies currently declared in the tarteaucitron service definition. The service provider may change its technical implementation over time.

Configuring eTracker

Add the following code to your website after initializing tarteaucitron. Replace the example values with those provided by eTracker.

<script>
tarteaucitron.user.etracker = 'data-secure-code';
(tarteaucitron.job = tarteaucitron.job || []).push('etracker');
</script>

Code to remove

Default HTML code to remove from your website:

<script id="_etLoader" type="text/javascript" charset="UTF-8" data-secure-code="data-secure-code" src="//static.etracker.com/code/e.js"></script>

For a complete guide, read the documentation to install tarteaucitron.js.

Privacy information

For detailed information about the processing of data by eTracker, cookies and applicable retention periods, refer to the documentation or privacy policy published by the service provider:

eTracker privacy information

Frequently asked questions about eTracker

Does eTracker require consent?

It depends on how eTracker is configured and which data is processed. Audience measurement tools using non-exempt tracking technologies generally need to be conditioned on the visitor’s consent.

How does tarteaucitron block eTracker?

tarteaucitron controls the activation of eTracker according to the consent choice recorded for the visitor. The service code is triggered through tarteaucitron instead of being loaded independently from the consent manager.