Aggregated and anonymized data from 80k+ sites using tarteaucitron.
adform
requests / 30 days
17.53% consent
Adform: advertising cookies and consent
Adform is used for advertising, conversion measurement or campaign personalisation. These purposes may involve tracking technologies used to measure or associate visitor behaviour.
Advertising trackers generally require prior consent. Integrating Adform with tarteaucitron makes it possible to control its activation according to the visitor’s choice.
Managing Adform with tarteaucitron
When Adform is integrated through tarteaucitron, its activation is managed according to the visitor's consent choice. The service can therefore be loaded only when the corresponding permission has been granted and the visitor can later change this choice through the consent interface.
Cookies and storage used by Adform
No cookie name is currently declared in the tarteaucitron integration for Adform. This does not necessarily mean that the service processes no data or uses no other browser storage mechanism.
Configuring Adform
Add the following code to your website after initializing tarteaucitron. Replace the example values with those provided by Adform.
<script>
tarteaucitron.user.adformpm = adformpm;
(tarteaucitron.job = tarteaucitron.job || []).push('adform');
</script>Additional code
The following code can already be present on your website and should be kept where the service is used.
<script>tarteaucitron.user.adformpagename = 'adformpagename';</script>Code to remove
Default HTML code to remove from your website:
<script type="text/javascript">
var _adftrack = {
pm: adformpm,
divider: encodeURIComponent('|'),
pagename: encodeURIComponent('adformpagename')
};
(function () {
var s = document.createElement('script');
s.type = 'text/javascript';
s.async = true;
s.src = '//track.adform.net/serving/scripts/trackpoint/async/';
var x = document.getElementsByTagName('script')[0];
x.parentNode.insertBefore(s, x);
})();
</script>
<noscript>
<p style="margin:0;padding:0;border:0;">
<img src="//track.adform.net/Serving/TrackPoint/?pm=adformpm&ADFPageName=WebsiteName|SectionName|SubSection|PageName&ADFdivider=|" width="1" height="1" alt="" />
</p>
</noscript>For a complete guide, read the documentation to install tarteaucitron.js.
Privacy information
For detailed information about the processing of data by Adform, cookies and applicable retention periods, refer to the documentation or privacy policy published by the service provider:
Frequently asked questions about Adform
Does Adform require consent?
When used for advertising or conversion measurement, Adform generally requires prior consent when non-essential tracking technologies or advertising data are involved.
How does tarteaucitron block Adform?
tarteaucitron controls the activation of Adform according to the consent choice recorded for the visitor. The service code is triggered through tarteaucitron instead of being loaded independently from the consent manager.